How much does website maintenance cost in 2026?
Sourced 2026 market ranges for website maintenance by site type, with a UK column, a line-by-line breakdown of what you pay for, DIY vs freelancer vs agency, and a monthly checklist.

Key takeaways
- 01GoDaddy puts small-business website maintenance at $50–$500 a month ($600–$6,000 a year), ecommerce at $300–$1,000 a month and large or custom sites at $1,000–$5,000+ a month.
- 02Published ranges disagree: Wix quotes $1,500–$5,000 a month for ecommerce, and Network Solutions gives different small-business figures within one article, so compare scopes, not headlines.
- 03In the UK, ExpertSure puts maintenance retainers at £50–£150 a month from a freelancer and £100–£500 a month from an agency, plus 20% VAT where charged.
- 04WordPress sites need the most care: Patchstack counted 7,966 new vulnerabilities in the WordPress ecosystem in 2024, 96% of them in plugins.
- 05Skipping maintenance is the expensive option: IBM puts the global average cost of a data breach at $4.99M in its 2026 report.
Website maintenance typically costs $50–$500 a month for a small-business site, $300–$1,000 a month for an ecommerce store and $1,000–$5,000+ a month for a large or custom site, according to GoDaddy's 2026 guide. Where you land depends on your platform, how much security and developer time you need, and who does the work.
Most guides on this topic come from hosting companies and website builders, and few say where their numbers come from. We have pulled the published ranges into one table, named the source for every figure, and pointed out where the sources disagree. Every number below is a third-party market range, not an Elgrith price.
Website maintenance cost by site type
| Site type | Monthly range | Source |
|---|---|---|
| Personal or basic site (basic maintenance tier) | $15–$100 | Network Solutions |
| Small business | $50–$500 ($600–$6,000 a year) | GoDaddy |
| Small business | $35–$500 | Hostinger |
| Corporate site | $200–$2,000 | Wix |
| Ecommerce store | $300–$1,000 | GoDaddy |
| Ecommerce store | $1,500–$5,000 | Wix |
| Large or custom site | $1,000–$5,000+ | GoDaddy |
| UK: freelancer retainer | £50–£150 | ExpertSure |
| UK: agency retainer | £100–£500 | ExpertSure |
Where the sources disagree
The ecommerce figures are the clearest example: GoDaddy's top figure of $1,000 a month is below Wix's starting figure of $1,500. Network Solutions gives three different small-business ranges within the same article. These are all vendor estimates, not survey data, and each vendor sells hosting or maintenance. Use them as a sense check, then price your own scope.
Network Solutions also frames costs by service level rather than site type: basic maintenance at $15–$100 a month, standard at $100–$500 and premium at $500–$5,000+.
What are you paying for?
A maintenance budget is the sum of a few predictable line items and one unpredictable one: developer time.
Domain
Your domain renews every year. The renewal price is often higher than the first-year offer, so check it before you register.
Hosting
Hosting runs from cheap shared plans to managed and cloud hosting. For an agency-built UK site, ExpertSure puts hosting at £20–£100 a month. Managed hosting costs more but usually includes backups, a firewall and server updates, which reduces the work you pay a developer for.
SSL certificate
An SSL certificate encrypts traffic and is expected by browsers and search engines. ExpertSure notes it can be free through Let's Encrypt or £50–£200 a year, and is usually included in hosting for agency builds.
CMS, theme and plugin updates
Content management systems such as WordPress release frequent updates, and so do themes and plugins. Each update should be tested on a staging copy before it reaches your live site. This is the most routine and most skipped task.
Security and malware removal
Monitoring, a web application firewall, login protection and malware scans. Cleaning up after a hack costs far more than preventing one, and may include lost sales and search penalties.
Backups
Daily, automated, stored off the server, and tested. A backup you have never restored is a hope, not a plan.
Uptime and performance monitoring
Alerts when the site goes down or slows down, plus regular checks on page speed and Core Web Vitals.
Developer hours
Content changes, small features, fixes and troubleshooting. GoDaddy puts developer rates at $50–$150+ an hour, and Network Solutions quotes tech support at $50–$200 an hour, or a $500–$3,500 monthly retainer.
DIY vs freelancer vs agency care plan: which is right for you?
| Option | Published range | Best for | Watch out for |
|---|---|---|---|
| DIY | Your time plus hosting and tools | Simple sites on a hosted builder | Missed updates, untested backups |
| Freelancer | $25–$150 an hour (Hostinger); £50–£150 a month retainer in the UK (ExpertSure) | Brochure sites and small WordPress sites | Single point of failure, holiday cover |
| Agency care plan | $200–$4,500 a month (Hostinger); £100–£500 a month in the UK (ExpertSure) | Business, ecommerce and custom sites | Vague scopes, hours that do not roll over |
DIY works for a simple site on a hosted platform where the provider handles security. Once your site takes payments, collects personal data or drives most of your leads, paying a professional is usually cheaper than the risk. Our website maintenance plans are scoped around that risk rather than a fixed package.
Why do WordPress sites need more maintenance?
WordPress powers a huge share of the web: W3Techs reports it runs 39.6% of all websites. That popularity, and its plugin ecosystem, make it a constant target.
Patchstack's State of WordPress Security in 2025 found that "7,966 new security vulnerabilities were found in the WordPress ecosystem in 2024", and that 96% of them were in plugins rather than WordPress core. A typical business site runs many plugins, and each one is a dependency that needs updating.
That does not make WordPress a bad choice. It means a WordPress site needs a lean plugin list, weekly updates tested on staging, and monitoring. Hosted platforms such as Shopify, Wix and Squarespace take on platform security for you, which lowers routine maintenance. If you are choosing a store platform, our Shopify vs WooCommerce comparison covers this trade-off. For WordPress builds and rebuilds, see our WordPress development team.
How does maintenance differ by platform?
The platform you build on decides who carries most of the maintenance work.
| Platform | Who handles platform security and updates | What you still maintain | Typical maintenance load |
|---|---|---|---|
| WordPress (self-hosted) | You or your developer | Core, theme, plugins, hosting, backups, security | Highest |
| WooCommerce | You or your developer | Everything above plus payments, extensions and checkout testing | Highest |
| Shopify | Shopify | Theme, apps, content, integrations | Low to medium |
| Wix or Squarespace | The platform | Content, forms, third-party embeds | Low |
| Custom build (for example Next.js) | Your developer | Framework and dependency updates, hosting, monitoring | Medium, depends on the build |
Hosted builders have the lowest routine load, but you trade flexibility and pay a monthly plan fee. Custom builds have fewer moving parts than a plugin-heavy WordPress site, but they need a developer who knows the stack. A self-hosted WordPress or WooCommerce site gives you the most control and needs the most care.
Signs your site needs more than basic maintenance
A basic plan covers updates and backups. Move up to a fuller plan, with more developer hours and monitoring, if any of these apply:
- Your site takes payments, bookings or subscriptions
- You collect personal data through accounts, forms or quotes
- You run more than a handful of plugins or integrations
- Your site generates most of your leads or revenue
- You publish or change content every week
- You have had a hack, outage or failed update in the past year
What happens if you skip website maintenance?
Nothing, at first. Then several things at once:
- Security breaches. Outdated plugins are a common entry point. IBM's Cost of a Data Breach Report 2026 puts the global average cost of a data breach at $4.99M. A small business will not face that figure, but a hacked site still means clean-up costs, downtime and lost trust.
- Downtime. An expired domain, a failed update or a full server can take a site offline, and nobody notices until customers complain.
- Lost rankings. Slow pages, broken links, malware warnings and spam pages injected by attackers all hurt search visibility.
- Expensive rebuilds. A site left for years can fall so far behind that updating it costs more than rebuilding it.
UK note: VAT and data protection
Two points for UK businesses:
- VAT. The UK standard VAT rate is 20%, and most agency and hosting prices are quoted excluding VAT. Suppliers only have to register once taxable turnover goes over £90,000 in 12 months, so some freelancers will not charge it. VAT-registered businesses can usually reclaim it.
- UK GDPR. If your site collects personal data through forms, accounts or orders, UK GDPR requires you to "implement appropriate technical and organisational measures to ensure a level of security appropriate to the risk". Keeping software patched, backed up and monitored is part of meeting that duty.
This is general information, not legal or tax advice.
Monthly website maintenance checklist
- Update CMS core, themes and plugins on staging, test, then deploy
- Remove plugins and user accounts you no longer need
- Confirm daily backups ran, and test a restore every quarter
- Review security scans, firewall logs and failed logins
- Check uptime reports and fix any recurring outages
- Test forms, checkout and key user journeys
- Check page speed and Core Web Vitals on mobile
- Fix broken links and 404 errors from Google Search Console
- Renew domains, SSL and licenses before they expire
- Update content that has gone stale: prices, team details, dates
Quarterly and yearly tasks
Some work does not need doing every month, but it should be on the calendar:
- Every quarter: a full restore test from backup, a review of admin users and passwords, a plugin and integration audit, and a speed review on real mobile devices.
- Every year: a security review, an accessibility check against WCAG, a content audit to remove or refresh outdated pages, a hosting review to check you are not overpaying or under-provisioned, and a renewal check on every license and subscription.
These tasks are where cheap maintenance plans usually cut corners. Ask whether a plan includes them, or whether they are billed as extra developer hours.
How to budget and compare maintenance quotes
Start with your site's risk, not its size. A five-page site that takes payments needs more care than a 50-page site that does not.
- List what you run. Platform, hosting, plugins or apps, integrations and who has admin access.
- Decide on hours. How many developer hours a month do you realistically need for changes? Ask whether unused hours roll over.
- Compare scopes line by line. Update frequency, staging, backup retention, monitoring, malware clean-up and response times.
- Ask what is excluded. New features, design changes, emergency work outside office hours and third-party license fees are often extra.
- Check exit terms. You should own the domain, hosting account, code and backups, and be able to leave with notice.
- Get response times in writing. Agree them in your written scope rather than relying on a sales promise.
How Elgrith handles website maintenance
Elgrith has delivered 1,000+ projects for 250+ clients since 2015, from New Delhi with client centers in New York, London and Shanghai. Our flagship build, Kenerate AI, is an all-in-one AI image and video studio designed and engineered by Elgrith. Our website maintenance service covers updates, security, backups, monitoring and developer time, with the scope and response times agreed in writing. We do not publish a price list; we quote after a free call. See website maintenance, WordPress development, or contact us.
FAQ
Frequently asked questions
Sources 11 linked
- 01GoDaddy — Website maintenance cost (Apr 2026)godaddy.com(opens in a new tab)
- 02Network Solutions — Website maintenance cost (May 2026)networksolutions.com(opens in a new tab)
- 03Hostinger — Website maintenance cost (Oct 2026)hostinger.com(opens in a new tab)
- 04Wix — Website maintenance costwix.com(opens in a new tab)
- 05ExpertSure — Website design costs guide (UK)expertsure.com(opens in a new tab)
- 06Patchstack — State of WordPress Security in 2025patchstack.com(opens in a new tab)
- 07W3Techs — Usage statistics and market share of WordPressw3techs.com(opens in a new tab)
- 08IBM — Cost of a Data Breach Report 2026ibm.com(opens in a new tab)
- 09GOV.UK — VAT ratesgov.uk(opens in a new tab)
- 10GOV.UK — When to register for VATgov.uk(opens in a new tab)
- 11ICO — A guide to data securityico.org.uk(opens in a new tab)
