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FIG 01 · B2B E-commerce Development

A B2B ecommerce agency that starts from your ERP

Wholesale and trade stores with company accounts, contract price lists, quotes, net terms and cXML or OCI punchout, engineered from the ERP outwards on Shopify, BigCommerce, Adobe Commerce or a custom stack. Platform limits are dated, so you choose on facts, not a partner badge.

See how it works
Wholesale business owner in her warehouse holding a tablet that shows a B2B product catalog

FIG 02 · Quick answer

What does a B2B ecommerce agency do?

A B2B ecommerce agency builds online stores for wholesale and trade buyers, with company accounts, customer-specific price lists, quotes, net terms, purchase orders and ERP sync. Elgrith builds B2B ecommerce on Shopify, BigCommerce B2B Edition, Adobe Commerce or custom stacks, including cXML and OCI punchout to procurement systems such as SAP Ariba and Coupa.

Where every B2B build of ours starts
ERP
Projects delivered since 2015
1,000+
Clients across the USA, UK and India
250+
Your code, data and accounts
100%

FIG 03 · Why it matters

B2B buyers expect retail-grade ordering. Their contracts don’t.

From Shopify’s changelog, the US Census Bureau and cXML.org, checked on 23 Oct 2026.

FIG 04 · Platforms

Choosing a B2B platform in 2026

Every platform now claims B2B. What differs is where contract pricing lives, how many catalogs you get and how buyers pay. Native features below are from each vendor’s documentation, checked 23 Oct 2026; we build on all of them and resell none.

B2B platform features by vendor documentation (checked 23 Oct 2026)
Shopify, non-Plus plansShopify PlusBigCommerce B2B EditionAdobe Commerce B2B
AccountsCompany profilesCompany profilesCompany accounts and a Buyer PortalCompany accounts
Catalogs and pricingUp to 3 active B2B catalogs, volume pricingUnlimited catalogs, direct catalog assignmentMapped to your price rules in discoveryShared catalogs
Quotes and ordersPayment termsPayment terms, partial payments and depositsSales quotes; invoices for POs paid on net termsNegotiable quotes, purchase-order approvals, requisition lists
Fits whenA small number of price lists and a simple wholesale channelMany price lists or deposits, blended with DTCA dedicated buyer portal on a SaaS platformComplex catalogs and approval rules, with in-house or partner engineering

Sources: Shopify changelog (2 Apr 2026), BigCommerce B2B Edition overview and Adobe Experience League, Commerce B2B (updated 1 Oct 2026), read 23 Oct 2026. Plan prices are not shown: check them on each vendor’s pricing page for your region. A custom stack fits when none of these match your pricing or approval rules.

Comparing the two SaaS platforms? Read BigCommerce vs Shopify in 2026

FIG 05 · What you get

What a B2B ecommerce agency builds

A DTC store sells one price to anyone. A B2B store sells the right price to the right buyer, on the right terms, and tells the ERP about it.

Tablet showing a wholesale order list beside a pallet of packed cartons and a clipboard on a warehouse desk
B2B E-commerce Development · built in-house

01

Company accounts and buyer roles

One company, many buyers: roles, locations, spending limits and approval rules that match how your customers buy.

02

Customer-specific catalogs and price lists

Contract prices, volume breaks and restricted catalogs per account, sourced from the system that already holds them.

03

Quotes and RFQs

Buyers request a quote from the cart, your sales team negotiates, and the agreed quote converts to an order in one click.

04

Net terms, POs and invoices

Payment on account with PO numbers, credit limits and invoices, alongside card payments for new or small buyers.

05

Punchout

cXML and OCI punchout so buyers in SAP Ariba, Coupa and other procurement systems shop your catalog and return the cart.

06

ERP sync

Prices, stock, orders, invoices and customers synced with NetSuite, SAP, Dynamics 365, Sage or Odoo.

07

Product data and PIM

Specs, variants, documents and images managed once in a PIM and published to the store and your other channels.

08

Quick order and reorder

Order by SKU, CSV upload, requisition lists and one-click reorder, because trade buyers know what they want.

Deliverables

11

deliverables, in writing

Included in every build, written into your fixed quote before work starts.

FIG 06 · ERP sync

ERP sync from the ERP outwards

We decide which system owns each piece of data before we write a line of code. How often each type syncs is agreed per data type in your written scope.

  • ERP
  • PIM
  • CRM
  • Buyer portal
  • Procurement (Ariba, Coupa)
  • Invoices and statements
  • Contract prices

    Owner
    Usually the ERP
    Flows to
    Store price lists and catalogs per account
  • Stock and availability

    Owner
    ERP or warehouse system
    Flows to
    Store, by location where buyers need it
  • Orders

    Owner
    Store at checkout, then the ERP
    Flows to
    ERP sales orders, with PO numbers and terms
    ERP Development
  • Invoices and credit

    Owner
    ERP or accounting system
    Flows to
    Buyer portal statements and credit checks
  • Customers and accounts

    Owner
    ERP or CRM, agreed up front
    Flows to
    Store company accounts and buyer roles
    Dynamics 365 Consulting
  • Product data

    Owner
    PIM, or the ERP for basic fields
    Flows to
    Store, marketplaces and print catalogs
    Odoo Development

FIG 07 · Accounts

Company accounts, buyer roles and approvals

Your customer is a company, not a person. The store needs to know who can browse, who can order and who must approve.

04principles

  • Company hierarchy

    Parent companies, locations and ship-to addresses, each with its own catalog, terms and tax settings.

  • Buyer roles

    Admins, buyers and viewers, with permissions your customer’s admin can manage without calling you.

  • Approval workflows

    Orders over a set amount route to an approver before they reach you, where the platform supports it or we build it.

  • Requisition lists

    Saved lists for regular orders, shared across a buyer’s team.

FIG 08 · Pricing

Customer-specific catalogs, contract price lists and quotes

Pricing is a data problem first. We find where contract prices live today, then build the store to read them, not to retype them.

04principles

  • One source of price truth

    Contract prices stay in your ERP or pricing system and sync to store price lists, so sales and the store never disagree.

  • Catalogs per account

    Restricted assortments and price lists by customer or group, within each platform’s catalog limits (dated in the table above).

  • Volume and tier pricing

    Quantity breaks and minimums shown before checkout, not discovered on the invoice.

  • Quotes and RFQs

    Request-for-quote from the cart, negotiation with your sales team, expiry dates and conversion to an order.

FIG 09 · Payment

Net terms, purchase orders, credit limits and invoices

Trade buyers pay on account. The store has to respect the terms and credit limits your finance team set.

05principles

  • Net terms

    Payment terms per account, carried from the ERP into checkout and onto the invoice.

  • Purchase orders

    PO number capture at checkout, passed to the ERP and printed on every document.

  • Credit limits

    Available credit checked before an order on account is accepted, with a card fallback.

  • Invoices and statements

    Open invoices and statements in the buyer portal, with online payment of what is due.

  • Accounting sync

    Invoices and payments reconciled with your accounting system.

    Accounting integration

FIG 10 · Punchout

Punchout: cXML and OCI integration with Ariba, Coupa and others

Large buyers shop from inside their procurement system. Punchout lets them open your catalog, fill a cart and send it back for approval as a requisition.

04principles

  • cXML punchout

    The XML protocol published at cXML.org: a PunchOutSetupRequest opens a session in your store, and a PunchOutOrderMessage returns the cart. Purchase orders can follow as cXML too.

  • OCI punchout

    SAP’s Open Catalog Interface returns the cart as hidden form fields (NEW_ITEM-…) posted back to the buyer’s HOOK_URL, per SAP’s OCI documentation.

  • Tested with each buyer

    Every procurement system configures punchout a little differently, so we test each buyer’s connection, credentials and field mapping in their test environment first.

  • Order and invoice return

    Purchase orders from the procurement system routed into your store or ERP, with order confirmations and invoices sent back where the buyer requires it.

    API integration

FIG 11 · Product data

Product data and PIM implementation

B2B catalogs carry specs, documents and thousands of variants. When spreadsheets stop coping, a PIM becomes the single place product data is written.

04principles

  • Data model

    Attributes, families, units and relationships designed around how your buyers search and filter.

  • Migration

    Product data cleaned and moved from spreadsheets, the ERP or an old store, with checks on every field we map.

  • Channel publishing

    One product record published to the store, marketplaces and print or PDF catalogs.

  • Built by the team behind our flagship

    Kenerate AI, our flagship build, designed and engineered by Elgrith. It is an AI image and video studio, not a B2B store.

    See Kenerate AI

FIG 12 · Process · 6 steps

Data first, then the storefront

Discovery, data, integration, launch: a fixed written quote after a free call, ERP mapping before design, and punchout tested with real buyers before go-live.

  1. Step 01

    Free call

    Tell us what you need to launch or fix and what you have already tried. We ask about your audience, systems, team and deadlines first.

  2. Step 02

    Discovery

    We map your ERP, pricing rules, catalogs, customer accounts, terms and procurement connections, and agree which system owns each piece of data.

  3. Step 03

    Fixed written quote

    A written scope and a fixed quote, with the timeline, platforms, access and hand-over agreed before any work starts.

  4. Step 04

    Sprints with weekly demos

    Data model and integrations first, then the buyer portal and storefront, each shown working in a weekly demo with real accounts and prices.

  5. Step 05

    Launch

    Pilot accounts go live first, with orders checked against the ERP, then wider roll-out by customer group.

  6. Step 06

    Support

    Monitoring of syncs and punchout connections, new buyer onboarding and improvements, as agreed in your written scope.

FIG 13 · What you get

Everything included

Written into your fixed quote, so you know exactly what you are paying for before work starts.

11items

  • Written scope and fixed quote
  • Data ownership map (ERP, PIM, CRM, store)
  • Platform recommendation with dated limits
  • Company accounts, buyer roles and approvals
  • Customer-specific catalogs and price lists
  • Quote and RFQ workflow
  • Net terms, PO capture and credit checks
  • cXML or OCI punchout, tested per buyer
  • ERP integration with error alerts
  • PIM setup or product data migration
  • Your store, code, data and accounts stay yours

FIG 14 · Tech & tools

The tools behind the work

Proven, well-supported tools, chosen for your project and set up in accounts your business owns.

  • Shopify
  • Shopify Plus
  • BigCommerce B2B Edition
  • Adobe Commerce
  • cXML
  • SAP OCI
  • SAP Ariba
  • Coupa
  • NetSuite
  • SAP S/4HANA
  • Dynamics 365
  • Sage
  • Odoo
  • Akeneo
  • Next.js

FIG 15 · Who it’s for

B2B commerce for teams that sell on contract.

Same method everywhere: start from the ERP, get the prices right, then build the store.

4 audiences

Manufacturers

Dealer and distributor portals.

Manufacturers selling through dealers and distributors get account-based catalogs, contract pricing, spec sheets and reorders, synced with the ERP.

  • Dealer-specific catalogs
  • Spec sheets and documents
  • ERP order sync
  • Punchout for large accounts

FIG 16 · Working with us from the USA and UK

Built in New Delhi. Run on your hours.

Every project gets a point of contact in New York or London and an engineering team in New Delhi. Here is how today’s working days line up, live.

Three ways to work together

  1. 01

    Fixed-scope project

    A written scope, one fixed price and a dated plan. Suits websites, apps and MVPs.

  2. 02

    Dedicated team

    Designers and engineers on your roadmap every month, billed monthly.

  3. 03

    White label

    For US and UK agencies: our work, your brand, unbranded deliverables.

Every engagement

  • Fixed quote in USD, GBP or INR after a free 30-minute call
  • NDA before discovery. You own all code, designs and content
  • A working demo every sprint, not status slides
  • Reply within one business day, calls inside your hours
Book a call

Calls on ET or UK hours

FIG 17 · One store or two?

Blended B2B/DTC store vs a dedicated B2B portal

Blended B2B and DTC on one store, or a dedicated wholesale portal? Both work. The right answer depends on how different your buyers are.

Blended B2B/DTC store vs a dedicated B2B portal
Blended storeDedicated portal
Best forThe same products sold to consumers and trade buyersDifferent assortments, terms or buying processes
CatalogOne catalog, with B2B price lists per accountA separate catalog built for trade buyers
Running costOne store and app stack to maintainTwo to maintain, or a portal app on top
RiskTrade prices leaking to consumers if set up badlyData drifting between two stores
Platform fitShopify (non-Plus or Plus) or BigCommerceBigCommerce B2B Edition, Adobe Commerce or custom

FIG 18 · Compare

B2B ecommerce vs B2C ecommerce development

B2B ecommerce vs B2C ecommerce development
B2B ecommerceB2C ecommerce
CustomerA company with several buyers and approversOne person
PriceContract, volume and account-specificOne public price, plus promotions
PaymentNet terms, POs, invoices, credit limits, cardsCards and wallets at checkout
OrderingQuick order, reorders, quotes, punchoutBrowse, cart and checkout
IntegrationERP at the centerStore at the center

FAQ

Frequently asked questions

Straight answers about B2B E-commerce Development with Elgrith.

It designs, builds and integrates online stores for wholesale and trade buyers: company accounts and buyer roles, customer-specific catalogs and price lists, quotes, net terms and purchase orders, punchout to procurement systems, and sync with your ERP and PIM. Elgrith starts from your ERP, then builds the store on the platform that fits.

Free 30-minute call

Start from your ERP. End with orders that sync.

Tell us your ERP, platform and how your buyers order today. After a free call you get a written scope and a fixed quote, data first.

connect@elgrith.com+91 96039 20001Start a project

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